F

Fibery

Software Development, Product Management, Work Management

OperationsNo-codeAIProject ManagementAutomation
Function:Operations
Subfunction:Project Management (PMO)
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Founded
2017
Employees
11-50 employees
Funding
Seed (Altair Capital, 2021)
Stage
Post-Series A, estimated $6.3M-$10M ARR
Report version: Oct 20, 2025

1. Products/Services & Features

  • Main Offerings:

    • Fibery Work Management Platform - No-code platform consolidating databases, documents, whiteboards, automations, and integrations
    • Fibery AI - AI-powered assistant for automating tasks, generating formulas, creating workspaces, and enhancing search
    • Fibery Automations & Integrations - No-code automation tools and API connections for workflow automation
  • Feature Breakdown: Customizable databases with multi-level relationships, collaborative documents and whiteboards, no-code automations and rules, AI-powered workspace generation, semantic search, Model Context Protocol (MCP) for LLM integration, flexible permissions system, version history, public sharing controls, n8n integration (beta), Jira sync, CSV import/export (Departments: Product & Engineering, Operations, Sales, Marketing, Customer Success, Finance, People & HR)

  • Business Industry Gearing: High - Designed for product teams, operations managers, and cross-functional startup/SMB teams

2. Security & Compliance

  • Certifications: SOC 2 Type II Certified, GDPR Compliant, Data Processing Agreement available

  • Vendors/Tools: Amazon S3 (CDN), vetted third-party sub-processors

  • Risk Profile:

    • Breaches: No known public security breaches reported
    • Features: Audit trails, granular role-based permissions, public sharing controls, workspace-level security settings, data portability

3. User Feedback & Adoption

  • Aggregated Reviews: 4.8/5 on G2 and Capterra (100+ reviews)

    • Pros: Extremely flexible and customizable, powerful AI features and automations, excellent responsive customer support, advanced database relationships and two-way references, replaces multiple tools, frequent product updates
    • Cons: Steep learning curve, complex UI, limited mobile app support, overwhelming for new users, not ideal for personal use
  • Adoption Insights:

    • Adoption Ease: Moderate - Requires onboarding and training due to feature complexity, but AI-powered workspace generation helps accelerate setup
    • Adoption Cultural Fit: High for product-oriented teams, operations teams, and startups; lower for organizations preferring simplicity over flexibility
  • Metrics: High user satisfaction (4.8/5 rating), strong community engagement, regular feature releases indicate low churn

  • Barriers: Steep learning curve, UI complexity, limited mobile support, requires team buy-in for workflow changes

4. Monetization & Business Model

  • Revenue Model: SaaS subscription with per-user, per-month pricing

  • Pricing: Free ($0 for up to 10 users), Standard ($20/month per user), Pro ($27/month per user), Enterprise ($40/month per user) (Sources: https://fibery.io/pricing, https://the.fibery.io/@public/User\_Guide/Guide/Manage-your-subscription-60)

  • Market Context:

    • TAM: Work management and productivity software market (estimated $50B+ globally)
    • Growth Stage: Growth stage - Competing with Notion, Airtable, ClickUp, Jira in the no-code/low-code work management space

5. Leadership & Recent Developments

Name Description LinkedIn X Account
Michael Dubakov Founder & CEO, previously founded Targetprocess (acquired by Apptio 2021), 20+ years in software product development https://www.linkedin.com/in/michael-dubakov https://twitter.com/mdubakov
Vadim Gaidukevich Co-Founder, previously co-founded Targetprocess, expertise in product development and engineering https://www.linkedin.com/in/vadim-gaidukevich
Polina Zenevich Head of Customer Success, leads customer support strategy balancing AI and human support https://pl.linkedin.com/in/polina-zenevich-16b189108
  • Key Metrics Update:

    • Funding: Series A - $5.2M (2023, led by Tal Ventures with AltaIR Capital participation)
    • Employee Growth: Estimated 11-50 employees, growing team across Cyprus and Poland
  • News/Trends:

    • News Launch: Fibery 1.0 launched November 2019; continuous product releases including AI Agent improvements, whiteboard enhancements, mobile app development
    • News Partnerships: n8n integration (beta), Jira sync integration, Notion data migration support
    • News Funding: Series A $5.2M (2023), Seed round $3.1M
    • News Challenges: AI Agent speed optimization needed (2-3x faster by Q4 2025), mobile app development in progress, expanding beyond initial product team focus

6. Target Audience & Use Cases

  • Target Market: SMBs and startups (11-500 employees), product-oriented teams, operations teams, cross-functional organizations

  • Target Users & Personas: Product managers, engineers, operations managers, startup founders, cross-functional team leads

  • User Experience Level: Intermediate to Advanced - Best suited for tech-savvy teams comfortable with customization and configuration

  • Key Use Cases:

    • Product Management - Customizable templates for product discovery, validation, roadmapping, feedback collection, and continuous improvement
    • Workflow Automation - Automations for repetitive tasks, triggers, and notifications across project stages for operations teams
    • Market and Customer Research - Tools for segmenting audiences, gathering feedback, analyzing insights using AI, and identifying user personas

7. Impact & Recommendations

  • Measurable Outcomes:

    • Workflow Improvements: Consolidates multiple tools (Notion, Airtable, Jira) into single platform, reduces tool switching, enables complex workflow automation, improves cross-team collaboration through unified data
    • ROI Examples: Teams report saving 5+ hours per week per team member through automation and tool consolidation, faster product discovery cycles, improved data-driven decision making
  • Fit Assessment: Excellent fit for product-oriented startups and SMBs needing flexible, scalable work management; good fit for operations teams; poor fit for organizations prioritizing simplicity or requiring extensive mobile support

  • Custom Rec Flags:

    • Priority ICP: Series A/B SaaS startups (20-200 employees), product-led growth companies, operations-heavy organizations, cross-functional teams
    • Short Term Goals: Improve AI Agent performance (2-3x speed increase), launch mobile app, expand permissions system, integrate whiteboard with structured data

8. Data Sourcing Notes

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